In the organizer's words:

12MIN.ME | IGNITE - OUR CLASSIC

Our colorful standard with three talks on different topics! All topics are welcome at our monthly IGNITE talks. Here you get a colorful bag of talks, food for thought in a wide variety of directions and a round of guests that is at least as wild as it is warm.

19:12 : Welcome & short introduction

Speaker 1: Carmen Brablec | Image-Sells

Lecture: "Efficient brand communication and why we burn so much money in marketing."

We live in times where uncertainty is the new standard. Brands stand for reliability, as a brand you have an immense competitive advantage. Carmen shows you how you are perceived as a brand and why your marketing has been burning a lot of money so far and how you can change that. About Carmen: Carmen is a brand strategist and is the leading expert according to Manager magazine. Since 2005, she has been supporting B2B service providers in optimizing their own brand communication in order to swap acquisition and competitive pressure for positioning as a desirable brand. Our driving force gives international lectures on coherent impact, image and brand building, is a podcaster and author, lectures at German universities, is a mentor for board members and develops corporate and personal brands. In 2017, she founded Germany's first production company specializing in the positioning of corporate brands through podcasts. Her book "The Branding Guide" has just been published.

About the speaker: Carmen Brablec is a brand strategist and is the leading expert according to Manager Magazin. Since 2005, she has been supporting B2B service providers in optimizing their own brand communication in order to swap acquisition and competitive pressure for positioning as a desirable brand. Our driving force gives international lectures on coherent impact, image and brand building, is a podcaster and author, lectures at German universities, is a mentor for board members and develops corporate and personal brands. In 2017, she founded Germany's first production company specializing in the positioning of corporate brands through podcasts. Her book "The Branding Guide" has just been published.

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Speaker 2: Thorsten Koska, Wuppertal Institute
Lecture: Rethinking mobility - How can the transport revolution succeed?

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Speaker 3: Georgis Tesfamariam, Contio - Enabling Innovation
Lecture: "Shaping new (working) worlds - new actions, new thinking, new feelings"

The transformation of the world of work is long overdue. With new ways of working, we are promoting new ways of thinking and feeling. In this keynote speech, I will talk about how incremental organizational development uses new methods and facilitators for successful further development and change. The key to success is honest emotionalization.

About the speaker: Georgis Tesfamariam is an innovation and agile coach from Düsseldorf. With a lot of passion and an unshakable belief that everyone has the power and obligation to shape a better tomorrow. He works to co-create a new (working) world.
Georgis stands for a human-centric approach to organizational development and thus inspires and accompanies a "New Present". For his work in the context of business agility in corporations, he was one of the finalists of Business Insider's "Future Pioneer Awards 2023" and was voted "Agile Role Model" by a jury of experts in 2022.

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After the presentations (approx. 21:15h) we will take the obligatory group selfie and offer a relaxed living room atmosphere for networking with free drinks and snacks.
Farewell at your own discretion, doors close approx. 21:45h.

General information:

Free admission! 12MIN.ME is a non-profit registered association and our team works on a voluntary basis to bring people and our society together and move forward together.

Location: We would like to thank the P3 Grup for being our friendly host and for allowing us to hold our events in this exclusive location with a stage, lighting and sound system and also for spoiling us with free drinks and snacks.

Material rights (image and video recordings)
The participants agree that the photos and film recordings made during the event may be used without any claim to remuneration and without any time or space restrictions. The rights to image and video material are transferred to the organizer or the representatives of the press or other companies distributing image and sound material present on site without exception, unlimited in time and place.