ART & BRANDS
two worlds unite
The title says it all: it's all about art and brand collaborations.
In an authentic atmosphere, you will gain a direct insight into how the art market works with and through cooperations with brands. In a discussion between Daniel Janzen (founder and CEO of MEET PABLO, art market consultant) and Theresa Kallrath (artist), there will be an open exchange of views through a mutual change of perspective. With a view to the world of advertising, the reality of a professional painter's life and the link between the two worlds, the question is not least: How do both players benefit from the cooperation or the overlapping of both markets and their own interests?
Examples of iconic brand collaborations:
H&M and Jeff Koons | H&M
BMW, Roy Lichtenstein, A.R. Penck, David Hockney, Jenny Holzer, John Baldessari and many more. | BMW
Louis Vuitton and Yayoi Kusama | NY Post | Louis Vuitton
Dom Pérignon, Juliette Clovis, Lady Gaga, Jeff Koons and many more. | Dom Perignon
Absolut Vodka and Andy Warhol | Whitney Museum of American Art
Uniqlo and Kaws | Uniqlo
Swatch, Kiki Picasso, Keith Haring, Nam June Paik, etc. | Swatch
Cinque and Theresa Kallrath | Cinque
Further information & complete program: www.startartweek.de
This content has been machine translated.