In the page's words:

Start Art Week is the first startup event that specifically targets players in the art, culture and creative scene. Over 14 days, participants can expect a varied program of concentrated expertise and differentiated networking events at various venues in Düsseldorf. More than 30 events will deal with the numerous entrepreneurial questions and challenges facing creative artists at the beginning of their careers. Participation in all events is free of charge. The project is sponsored by the NRW Ministry of Economics.