In the page's words:

UNLOCK Berlin Fashion Week: From studio to store: bringing Berlin fashion to life. Fashion and Berlin are two things that simply belong together. The capital is celebrated as a fashion location with Berlin Fashion Week, where designers present their latest collections. But there's also a lot going on away from the catwalks during this time: with the Studio2Retail initiative, you too can get a taste of Fashion Week. This is when Berlin stores open their doors and invite you to pop-ups, events and showrooms. This initiative is supported by the Fashion Council Germany e.V. together with the Berlin Senate Department for Economics, Energy and Public Enterprises