Super Happy Store

In the page's words:

The Super Happy Store is a temporary retail concept that understands stationary retail as an experiential space and combines the digital with the analog - not as a contradiction, but as a logical continuation. Products that otherwise exist in feeds and images enter the space here, becoming visible, tangible and thus part of a shared, physical experience.

The focus is on the interplay of design, materiality and time, as each object tells of the work that went into it and the people who created it. The store does not see craftsmanship as a nostalgic look back, but as an attitude - as a conscious approach to resources, working time and added value. Here, slowness becomes a quality, because shopping is not about passing consumption, but about perceiving and deciding.

This creates a meeting place for labels, ideas and all those interested in the story behind the product - a temporary project that shows how retail and an awareness of design can be reconnected in physical space.