DFD Festival: Lederwaren BETHGE

BETHGE stands for high-quality stationery, exclusive travel accessories, special writing instruments, individual print products and selected design objects for the office and everyday life - with a special focus on quality, craftsmanship and style.

The company - which has been represented in Düsseldorf for many years - moved from Benrather Straße to the new boutique at Grabenstraße 11a on the edge of the old town in summer 2024 after a successful relocation.

Here, BETHGE offers a stylish range that combines functionality and aesthetics in a special way - for people who value design, individuality and timeless elegance.

To mark the DFD Festival on July 19, 2025, BETHGE is creating a stylish experience in the immediate vicinity of the boutique:

• Eye-catcher & photo spot in front of the construction fence: a floral flower wall transforms the current construction fence into an attractive backdrop for passers-by and festival guests. The spot invites people to take photos, linger and share on social media.
• High table with parasol: Directly in front of the store, we create a communicative meeting point with a summery atmosphere with an elegantly designed bar table in the outdoor area.
• Refreshment station inside the store: Visitors are invited to refresh themselves inside the boutique with free summer drinks such as iced tea or lemon water - in a stylish presentation and tranquil setting.

With this campaign, we want to set a visible, creative example as part of the Düsseldorf Fashion Days - despite structural restrictions - and make a contribution to the atmosphere and quality of stay in the city center.